We lost more than 14% of our coral reefs between 2008 and 2019 alone, the equivalent of all the living coral in Australia, making these systems one of the most vulnerable on the planet.
Healthy reefs are immensely important for marine biodiversity and the global economy, generating roughly USD$36 billion a year in tourism and providing sustenance to over 500 million people. As they die, so does life in the ocean and on land.
Initiatives that deserve support.
PUR Projet
Working with cosmetics brand Eau Thermale Avène, PUR Projet has been able to implement widescale, community-based coral restoration and conservation projects in Bali. Since the project launched in 2019, they have successfully installed over 17 underwater structures using advanced Biorock technology, and transplanted over 2,040 corals among 20 different species. Because community lies at the core of this initiative, PUR Projet has empowered local residents with the knowledge and infrastructure needed to drive this project by themselves in future, as well as forming teams to develop a number of income generating initiatives that feed back into creating a fully functional natural reef system and preserve the region’s natural capital.
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PUR Projet
Reef Design Lab
Alex Goad of Australian-based company Reef Design Lab has been making waves with his Modular Artificial Reef Structure (MARS), a ceramic, 3D printed system for constructing reef habitat without the need for heavy equipment and designed to be used in conjunction with sustainable coral farming and reef restoration projects. In 2019, Volvo got involved with the project to create an eco-friendly seawall along the coast of Sydney’s harbor, made from marine-grade concrete and reinforced with recycled PET plastic fibers. Not all ocean plastic is bad when great minds put it to good use! The wall is designed to mimic the root structure of native mangrove trees, providing a habitat for marine life that aids in sustaining coastal biodiversity.
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Reef Design Lab
If you know of a PET-powered initiative supporting regenerative agriculture and soil restoration please share with us any information that you think we might find useful.
As the ancient proverb goes, “The best time to plant a tree was 20 years ago. The second best time, today”. If you want to take a step towards fostering a regenerative mindset, or improve the impact your current value chain has on the environment, we’d love to hear from you and help support the good work you’re doing. Get in touch with us and take advantage of our extensive global network, and work together to restore some of our fragile ecosystems.
Sign up to the AdaPETation network and share with us what you can do to contribute to the United Nations Decade on Ecosystem Restoration.
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THE HISTORY OF PLASTIC
Throughout the history of plastic, PET has been crucial in keeping food fresh with lightweight and durable packaging solutions that have helped reduce food waste for almost a century. Learn all about the invention of plastic and the important role it has played feeding people and saving the lives of humans and elephants in the adaPETation® timeline of the history of plastic.